March 30, 2007
How to Talk to Customers: Create a Great Impression Every Time With MAGIC
Tom Larkin MA ‘87 coauthors a text designed to demystify the most critical aspect of customer service: conversations employees have every day with customers. Filled with case studies and anecdotes, the book How to Talk to Customers: Create a Great Impression Every Time With MAGIC outlines the key tenets of the authors’ MAGIC (Make a Great Impression on the Customer) training program.
Jossey-Bass, 2007. 224 pages.
Jossey-Bass, 2007. 224 pages.
Tom Larkin MA ‘87 coauthors a text designed to demystify the most critical aspect of customer service: conversations employees have every day with customers. Filled with case studies and anecdotes, the book How to Talk to Customers: Create a Great Impression Every Time With MAGIC outlines the key tenets of the authors’ MAGIC (Make a Great Impression on the Customer) training program.
Jossey-Bass, 2007. 224 pages.
The Graduate Alumni is located in Rogers Hall on the Graduate Campus.
MSC: 93
email gradalum@lclark.edu
The Graduate Alumni
Lewis & Clark
615 S. Palatine Hill Road MSC 93
Portland OR 97219